Deposit Mobilization Strategies and The Challenges of Deposit Money Banks in Nigeria: An Exploratory discourse

Nwanne, T.F.I and Nkwede, Friday E. (2010) Deposit Mobilization Strategies and The Challenges of Deposit Money Banks in Nigeria: An Exploratory discourse. Journal of Management and Enterprise Development, 7 (4). pp. 96-101. ISSN 1117 - 1677

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Abstract

Deposit mobilization strategy is a sin-qua-non in banking business. This is because liquidity is globally acknowledged as one of the performance indicators in the business of banking. Liquidity of Nigerian banks have grossly been challenged, in lieu of the fact that deposit strategies of some banks have been challenged- no wonder deposit is said to be as essential in banking industry as breathing is essential to human beings. This study is therefore an expository discourse of deposit mobilization strategies that are indispensable to Nigerian deposit money banks and its associated challenges.

Item Type: Article
Subjects: H Social Sciences > H Social Sciences (General)
L Education > L Education (General)
Divisions: Faculty of Management and Social Sciences
Depositing User: GOUNI ICT
Date Deposited: 18 May 2018 11:20
Last Modified: 18 Jun 2019 12:46
URI: http://eprints.gouni.edu.ng/id/eprint/110

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