Globalization And Nigerian Non-Oil Export

Allison, Pat (2006) Globalization And Nigerian Non-Oil Export. In: Marketing and Management Practice in Nigeria. African Marketing Development Foundation, pp. 105-118. ISBN 978 - 078 - 020 - 3

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Abstract

When some years ago, a Canadian Communication scholar, Marshall Macluhan propounded the theory of Global village, most of his contemporaries either did not understand him or believe him. His abstract drawings in form of illustrations confounded them all the more. Today, advances in communication technology has reduced the world not just into a village but "A big household." Globalization, as we gleefully talk of today, is part and parcel of that global village theory because globalization is all about the world coming together to trade, removal of obstacles to those trades and encouragement of competition among others. When Nigeria got her independence in 1960, her major source of foreign revenue was agriculture. The government at both federal and regional level put in place, measures that encouraged mass production of agricultural products. Chief among these are cocoa, (in the West); palm oil & kernel (in the East); rubber (in the Midwest) and groundnuts (in the North). These agricultural products were exported and fetched the much needed income for the government. There were such bodies like West African Cocoa research Institute in Ibadan, West African Institute of Palm oil Research and other similar bodies established to aid the qualitative and quantitative production of agricultural goods. Good care was taken to protect the agricultural sector and make it more functional.

Item Type:	Book Section
Subjects:	H Social Sciences > H Social Sciences (General)
Divisions:	Faculty of Management and Social Sciences
Depositing User:	mrs chioma hannah
Date Deposited:	12 Oct 2021 13:41
Last Modified:	12 Oct 2021 13:41
URI:	http://eprints.gouni.edu.ng/id/eprint/3233

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